Anagram Research is a full service user research micro consultancy
With over two decades of experience in research across industries, we inspire and guide our clients to design innovative, user centered products and services.
Our actionable insights and recommendations are grounded in robust primary or secondary research, and crafted out of a deep understanding of user needs, behaviors and the socio-cultural context.
When you work with Anagram, you work directly with a seasoned, globally respected user researcher





Led by experienced founder Devika and supported by a trusted network of collaborators, Anagram brings both depth and flexibility to every project.
Devika’s hands-on involvement ensures sharp thinking from the start, efficient scoping, and insights that go beyond the obvious.
By taking on only a few projects at a time, we are able to give each one the attention and care it truly deserves.
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Established in 2011, Anagram Research is located in Bangalore, India.
With over 23 years of experience, Devika Ganapathy is the founder and an integral part of all Anagram Research projects.Through her work, she endeavors to raise the bar for user research in India and is a strong advocate of culture sensitive research.
Beyond her consulting practice, Devika actively initiates and collaborates on initiatives to build and strengthen the Indian user research community.
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Our name ‘Anagram Research’ is inspired by the thrill of finding unexpected meaning in the obvious, and making sense of the obscure.
We would love to hear from potential clients and collaborators who are passionate about user research and for whom work quality is a priority.
Reach out for our help uncovering powerful user insights. You don’t even need to have it all figured out before you contact us.
We would be happy to guide you, after understanding your business context and the questions you hope to answer through research.
We’re also keen to hear from experienced freelance researchers (6+ years) or consultancies interested in partnering with Anagram Research.
Reach us at: enquiries@anagramresearch.com